ARK Labs
Internal tools for the platform team.
Algolia vs Constructor, side by side — total recall, top-N overlap, and per-result match info.
Propose synonyms from catalog vocabulary (one-way aliases), review them, and export for the Constructor sync.
Every recommendation pod and where it renders. Paste a SKU to preview what each pod returns for that product.
Search Constructor, select products, then export their SKUs as a CSV or add them to a collection (existing or new).
Plan curated topic pages for SEO + product discovery: the AI proposes pages from product topics, deep categories (demotions), and editorial content — review, accept, and export the set for Sanity.
Find articles missing search/SEO metadata (categories, seasons, article type, tags, SEO text), get AI suggestions, and approve them 10 at a time — highest-traffic gaps first.
Audit the editorial taxonomy (article types, categories, seasons, tags) against live data + traffic, and see what to fix for search & SEO. Pairs with Editorial backfill.
A guided, data-backed walkthrough of how categories work today, what is wrong (with live evidence), and where ARK could take them — designed to move marketing, CRO, and tech with real numbers.